Jan 28 2008
What is SEO?
OK this article was suppose to be the first real post and I did this yesterday but my host changed servers and I lost everything I did yesterday. I did not have a back up of this post so I have to rewrite from memory.
SEO stands for Search Engine Optimization. It is basically in layman terms, preparing your site to get the quickest and highest ranking in the Search Engines. This means making it as friendly as possible for the search engines so they index your sites.
SEO involves many things, but one of the most important elements is targeted keywords. You want to figure out what words you will be targeting and focus you efforts on those words to get the highest ranking on Google and the other top search engines. For example, I will focus this site on three main ones SEO, Search Engine Optimization, and webmaster.
SEO also involves the website owner or webmaster building quality back links to their site. The focus should be on the related topic sites. I have a post already posted about back links so i will not dwell on that.
Title and meta tags are very important for both the main page and all additional pages for your website. It is important that both these match the content of your site. Other things include the HTML code of your site and all the other coding.
To me, the most important is to have unique and original content on your site. It is always best to write the articles yourself; however, if not possible, make sure you hire a quality writer who knows what they are talking about. Avoid coping other articles from around the Internet and rewritten articles are almost as bad.
Do not stuff your site with loads of keywords in hope that they will help you gain ranking. Many search engines will penalize sites that try to do these little black hat tricks. If the words flow with the content and are not out of place, you can include your keywords on your site and in your articles.
There is so much more to SEO and I will get into them in future posts. This just gives you a broad overview of what Search Engine optimization is. There are many ways to market your site and I will get deeper into those ways in future post.
Feel free to leave a hint or comment if you have something you want to add or just like my articles.
